Let's Stroll Down Memory Lane
Recent Projects
PR Couture
Services
Strut Strategy Suite (Monthly Content Strategy, Content Development & Social Media Management)
Date
Ongoing
The Story
Before we started working together, PR Couture had already amassed a highly respected platform among Communications professionals with over 15K followers. Their business model had evolved to focus more on business coaching & mentorship, and they needed a revamped content strategy that promoted these services while maintaining their focus on being a premier community for industry professionals.
Within the first 6 months of working with Strut Communications, PR Couture was gaining 100 organic new followers on average weekly. With our support, coaching, and creative direction, founder Crosby Noricks was able to start to showing up confidently on Reels & IG Live, further establishing their reputation as a leading platform and increase conversions into their programs & events.
Epic Fab Girl
Services
Service: Strut Strategy Suite (Monthly Content Strategy, Content Development & Social Media Management)
Date
Ongoing
The Story
Epic Fab Girl is a digital community that helps Christian women entrepreneurs grow their biz + faith. Although they already had a well-cultivated community, they needed support with refining their content creation workflow and creating appealing, branded content for their Instagram page.
The Strut Communications team refined Epic Fab Girl’s social media branding, gave their content marketing strategy a refresh with a stronger focus on shareable, high converting content, and introduced systems to simplify the process for organizing brand collabs and partnerships on social media.
Bet On My Brand
Services
Service: Social Optimization Suite (Done With You Content Strategy Development & Social Media Branding)
Date
Summer 2021
The Story
Before working with Strut Communications, Bet On My Brand founder Tiera Gray was struggling to show up consistently on social media with content that positioned her as a thought leader while attracting aligned clients who were a good fit for her premium services and offers.
The Strut Communications team developed a manageable content marketing strategy for Bet On My Brand that clarified her messaging & positioning while empowering her to show up consistently and confidently without having to make social media the main focus of her business. We accomplished this by defining her content pillars, conducting hashtag research, designed custom branded templates, and developing a bank of content ideas to help her skip the legwork and overwhelm that often comes with content creation for social media.
Since working with Strut Communications, Tiera has been able to show up consistently for her brand on social media while carving out a space for herself as the go-to brand designer for bold, ambitious, business-minded Black women.
Rolla Skate Club
Services
Service: Social Optimization Suite (Done With You Content Strategy Development & Social Media Branding)
Date
Summer 2021
The Story
